BY ALEXANDER MATTHEWS
Sylvester Chauke is the founder of DNA Brand Architects, a branding agency based in Johannesburg. The former head of marketing at Nando’s, his career has included stints at Draftfcb, Ogilgy and DDB. He has worked on some of the world’s biggest brands, including Sprite and MTV. Chauke attended the 2013 World Economic Forum in Davos as a member of the WEF’s prestigious Global Shapers Community.
Endings and Beginnings by Redi Tlhabi.
Professionally it must be Buyology by Martin Lindstrom. Personally – A Sprat to Catch a Mackerel by Raymond Ackerman.
Bling by Erika Kennedy. I was so engaged it was unreal. Endings and Beginnings by Redi Tlhabi was same.
The illustrated Bible was cool as a child. It was so much fun imagining Moses parting the sea and such. I also liked superhero stories such as Superman, Batman and Spiderman. The more colorful and dramatic, the better.
Men of the South by Zukiswa Wanner. Such a beautiful read.
The Art of the Idea by John Hunt. There’s more he can do to inspire the nation.
The Towering World of Jimmy Choo. Got so bored along the way.
The Art of the Idea by John Hunt.
Paper. I like paging and making notes!